Samsung Telecommunications India is strengthening its distribution and retail network as it aims to double its market share to 15% by December. The company also signed exclusive agreements with around 40 former Nokia distributors.
The company hopes to increase its penetration level from present level of 55% to 85%.
Samsung India Country Head Sunil Dutt said that many retailers are now moving to Samsung’s fold as Samsung Mobile Privilege Partner (SMPP) and said he expects the SMPP retailers to grow four-fold this year from the current number of 100.
