Friday, August 1, 2008

Google Working On a Formal VC Arm

Google has done a number of
strategic investments over the years, and usually big amounts in
big-issue-tackling companies, like powerline internet, WiMax, and
others.



It even has a non-profit Google.org foundation to invest in global challenges.



Now it wants to start a formal venture capital arm, a la Intel's
(nasdaq:
INTC -

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) Intel Capital, Time Warner's
(nyse:
TWX -

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) TW Investment, Steamboat, (Disney's
(nyse:
DIS -

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) venture arm) or BlueRun Ventures, formerly part of Nokia
(nyse:
NOK -

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), reports WSJ, citing sources.



The group will be lead by David Drummond, Google's
(nasdaq:
GOOG -

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people
) senior vice-president of corporate development and chief legal officer, and it has also hired William Maris, a 33-year-old former entrepreneur who has worked as an investor, to help set up the venture.



What’s Google’s advantage over other VC funds?



Well, technical expertise, reach and distribution, and then in-built
tools for monetization of services and products for these startups.



This new venture could help institutionalize some of Google’s previous
investments, and maybe even look at some new/allied areas of expansion
and investment.

From : http://www.forbes.com/